The influence of e-commerce in the business-to-consumer market has created radical changes in sales and distribution. The business-to-business market is rapidly catching up.
The Elfskot Product Configurator makes manufacturers of complex, modular products successful in the online arena. Without substantive product knowledge, your customers are able to create their ideal product on your website. Serving your customers online has never been easier.
Are you familiar with the Ikea effect? A customer attaches more value to his IKEA furniture than to a ready-made piece of furniture, because customers have assembled the Ikea furniture themselves. Make your customers assemble their own products with the Elfskot Product Configurator!
In the past years, the B2C market has invested heavily in creating online experiences. 80% of B2B buyers now expect an equal experience (Think with Google). The Elfskot Product Configurator provides an interactive platform on which visitors can personalize their offerings.
The Elfskot Product Configurator can be set-up with all kinds of omnichannel forms. The customer journey is determined by yourself: show the price directly in the configurator or let visitors make a request for quotation. Let visitors order directly online or request a quote first. Send the quotation automated or do it manually by a dealer or sales rep.
The Elfskot Product Configurator is not a stand-alone gimmick but an integrated approach to your marketing activities. For optimal integration with or in your website, your configurator provides the same styling. Online lead generation is automatically picked up by sales and Google optimizes your searchability and conversion.